Simplicity is the ultimate sophistication
Leonardo Da Vinci
Keeping it simple is the key to transparency in our process and sophistication in our coffee. It is how we keep our beans beautiful and clean and ensure that the farmers producing it are being adequately compensated and reap the rewards and recognition for their hard work.
There is no joy in drinking a cup of coffee when the cost of it being in your cup is the exploitation of human labor and the deterioration of our resources. We know you want to enjoy your coffee, so we work with the farmers, instead of having them work for us. We source directly from them, cutting intermediary costs and always paying fair prices for all our beans.
Aside from the very important monetary compensation, we want to shine the light on them and make them feel pride in their trade. While we all want to have means to support ourselves and our families, there is also great value in excelling at what you do and having it be celebrated and acknowledged.
As we look around the world and all the challenges facing our planet, we are committed to doing our part by helping small farmers raise their crops using artisanal methods that are sustainable to the planet and in harmony with the ecosystems around them. Small farmers know that protecting the environment is crucial to their crops and their own wellbeing. We aim to keep helping them maintain and improve those practices.
We also realize that one way to diminish the environmental footprint in the coffee industry is to make use of the byproducts left over from the processing of coffee beans. In this order, we are working with farmers and locals in developing products such as coffee flour, and dry pulp infusions. This will be a way to make use of the cherry pulp which would otherwise to go waste and in many cases contribute to the contamination of rivers and streams. It will also help the farmers have extra revenue from their crops.
